Answering Big Data Questions: 360 View of Customer Behavior

Answer Big Questions: 360 View of Customer Insights

On-Demand Recording

In this webinar, IBM and Datameer explore the challenges and opportunities made possible by Hadoop and end-user BI functionality to gain a wider and more accurate view of customers.

What you will learn:
 How “big data” practices are superior to traditional BI and analytics
New tools and practices that enable big data analytics
The importance of social media and other "unstructured" data for customer insight
Specific business use cases that benefit from the new data sources and correlations


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